Brooke Heaton — Del Mar Personal Trainer
Del Mar, CA  ·  Serving San Diego

Strength. Muscle.
Body recomposition.
Built to last.

Personalized strength and nutrition coaching for women — body recomposition, women 40+, pregnancy, and postpartum. No extremes. Just results that last.

Let’s Talk About Your Goals

Del Mar  ·  San Diego  ·  Online Nationwide

Who This Is For

Women across every season of life.

Whether you want to lose body fat, build muscle, get stronger, or feel better in your body — the goal is results that last, not a temporary fix.

Body Recomposition

Build muscle. Reduce body fat.

Not just weight loss — body recomposition. Build the muscle that changes how your body looks and feels, while reducing body fat. No extremes, no unsustainable restriction.

Women 40+

Strong through every decade

Intelligent strength training built around your goals, experience, and lifestyle. Build muscle, get stronger, and feel capable in your body — without fitness taking over your life.

Pregnancy & Postpartum

Train through every stage of motherhood

Safe, smart training during pregnancy and postpartum-informed coaching after. Return to strength on your timeline — with a coach who specializes in exactly this.

A Different Approach

Most fitness programs were never
designed for this chapter.

My philosophy is simple: focus on what actually moves the needle.

LIFT — Progressive Strength Training

Purposeful strength training designed to build muscle, improve body composition, and make you stronger for everyday life.

FUEL — Nutrition Without Restriction

A practical approach centered around whole foods, protein, fiber, and eating enough to support your goals — without rigid diets or unnecessary restriction.

RECOVER — Recovery That Supports Results

Training creates the stimulus. Recovery gives your body the opportunity to adapt. Sleep, stress, recovery, and realistic habits are part of the process.

REPEAT — Consistency Over Perfection

Life isn’t perfect, and your plan doesn’t need to be either. The goal is to build habits you can return to and repeat for years, not weeks.

“You don’t need more willpower. You need a system — and someone in your corner who knows how to build one.”

Lift. Fuel. Recover. Repeat.
Services

The level of support that fits your life

Every program starts with a conversation. Investment is discussed during your discovery session — no pressure, no commitment required.

★  In-Person Training

One-on-One Personal Training

Personalized, hands-on strength training at Self Made Training Facility — built around your goals, your experience, and your lifestyle.

  • Proper technique & progressive strength training
  • Build muscle & change body composition
  • Nutrition coaching built into every session
  • Recovery and habit support
  • One-on-one accountability in the gym
Online

Online Coaching

For women comfortable training on their own who want a personalized plan, expert guidance, and accountability — wherever they are.

  • Strength programming built around your goals
  • Coaching on nutrition, recovery, and habits
  • Regular check-ins & progress tracking
  • Adjustments made along the way
  • Available nationwide
Focused Session

Nutrition Consultation

A focused one-hour consultation — review what you’re eating, your goals, your training, and your lifestyle. Walk away with three actionable steps you can use right away.

  • Review of current eating & lifestyle
  • Identify what will make the biggest difference
  • Three realistic, actionable next steps
  • Whole foods, protein, and fiber-first approach
  • No extremes — practical nutrition you can maintain

All programs and consultations begin with a conversation. No commitment required.

Meet Your Coach
Brooke Heaton — NASM Certified Personal Trainer, Del Mar CA

Brooke Heaton —
Strength & Nutrition Coach,
Founder of Brooke Heaton Fitness

For more than a decade, Brooke has helped women build strength and muscle, reduce body fat, and feel more confident — without extremes or fitness taking over their lives.

She works with women across different ages and seasons of life, with particular expertise in body recomposition, women 40+, and pregnancy and postpartum. Whether you want to lose body fat, get stronger, build muscle, or simply feel better in your body again — the goal is results that last.

Brooke spent years as a stay-at-home mom raising four children before building a career in fitness in her early 40s. Strength became an important part of discovering who she was and what she was capable of in that next chapter. She’s also a Brazilian Jiu-Jitsu black belt — a journey that taught her about discipline, humility, perseverance, and the importance of showing up. Those lessons are a big part of how she coaches today.

Her coaching philosophy is simple: Lift. Fuel. Recover. Repeat.

Certification

NASM Certified Personal Trainer

Specialist

PCES — Pregnancy & Postpartum Corrective Exercise Specialist

Certification

BioForce Certified Conditioning Coach

Education

BS Dietetics, Arizona State University

Cert 1
PCES 3.0 — Postpartum Specialist
Cert 2
NASM — Certified Personal Trainer
Cert 3
BioForce — Conditioning Coach
Client Experiences

Stories from women who chose
to invest in themselves

★ ★ ★ ★ ★

“Five years ago I found the best personal trainer in Del Mar — and it genuinely changed my life. Postpartum after three kids, I was looking for more than just a workout. What I found was a true partner in my health and fitness journey. She has shown up for me with incredible patience and consistency through the chaos of motherhood. Five years in and I feel strong again. She is the real deal.”

— Jessica Roach
Google Review
★ ★ ★ ★ ★

“If you are a postpartum or pregnant mama — 10/10 I recommend Brooke! I went to her postpartum with my second and with only 2–3 workout days reached my pre-pregnancy body before a year postpartum. She’s extremely knowledgeable in nutrition, extremely detail oriented, and has an approachable and calm demeanor.”

— Jacqueline Baltazar
Google Review
★ ★ ★ ★ ★

“I’ve known Brooke for over 20 years. She truly practices what she teaches. Her outlook — she never makes you feel overwhelmed or inadequate. She reminds you to just start with one thing and build from there. Her kindness, encouragement, and genuine heart make such a difference.”

— Yvonne Romberg
Google Review
★ ★ ★ ★ ★

“Brooke is an awesome trainer — highly educated in exercise and nutrition. When I went to her I was in pain doing prescribed physical therapy that wasn’t working. After starting with Brooke my pain faded immediately. I completely changed my body composition — less fat, more muscle. Brooke is the goat!”

— Rene Potter
Google Review
Ready to Begin

You show up for everyone else.
Let’s show up for you.

Book a complimentary 30-minute consultation. No pressure — just an honest conversation about your goals and whether we’re the right fit.

  • LocationDel Mar, CA  ·  San Diego County
  • Emailarrowfitmom@gmail.com
  • Phone858-663-6270
  • OnlineVirtual coaching available nationwide
@brookeheatonfitness

I typically respond within 24–48 hours.